Making Sense

Alphabet's philosophy recognizes creativity as a facilitator of function, not its master. Our design work is made to be "transparent". Our goal is for the reader to approach the heart of the information
directly, hardly conscious of the hand of the artist which has organized and shaped the material for presentation.

When we leave aside the notion that work for clients is a showcase for the personal goals of creatives, we are free to focus on the client's desired outcomes, not just our outputs.

In a visually saturated world, comprehension of content is the only impression that truly
lasts, and this is the sum of all our work. We help our clients make sense.

Projects

A few of our recent projects:

Public Sector

 
Healthy Eating and Physical Activity Learning Resource
 Health and Well-being of Women
Provincial Health Officer of BC
 
 
 
Healthy Eating and Physical Activity Learning Resource
 Healthy Eating and Physical Activity Learning Resource
Ministry of Healthy Living and Sport, Ministry of Education
 
 
 
Helping Women Quit
 Helping Women Quit
Ministry of Health
 
 
 
Food Skills for Families
 Food Skills for Families
Canadian Diabetes Association (BC)
BC Healthy Living Alliance
 
 
 
Tobacco Free Sports
 Tobacco Free Sports
Ministry of Health, A-DES
 
 
 
Healthy Schools Network
 Healthy Schools Network
Directorate of Agencies for School Health
 
 
 
Joint Consortium for School Health
 JSCH Portal
Joint Consortium for School Health (National)
     
 
Tobacco Awareness
 Tobacco Awareness for Children and Youth
Health Canada, BC Health Authorities, A-DES
 
 

Non-Profit

 
Helping Women Quit
 Pacific Theatre Season Brochure
Pacific Theatre
 
 
 

UWCV Website
University Women's Club of Vancouver
 
 
 
Hycroft Website
University Women's Club of Vancouver
 
 
 
BCICA Website
British Columbia Insulation Contractors Association
 
 
 
QuitNow
 QuitNow
BC Lung Association

Private Sector

 
TDG Site Arrives Safely
Kel-Ex Agencies
 
 
 
Fresh Produce and a Depth of Resources
Ralph's Farm Market
 
 
 
Steels Industrial Products
 Identity, Tagline and Marketing
Steels Industrial Products
 
 

and many many more...

Our business relationships tend to span multiple projects over a number of years, incorporating more than one communication discipline. We have become part of the strategic inner circle for many of our clients - a position which speaks of great trust and significant responsibility.

Our long service in the graphic arts industry has given us a very extensive network of expert associates and partner firms. Our clients can turn to us for a wide range of capabilities in strategic thinking, print and web media design, production and distribution.